Friday, June 20, 2008

Bad Music Makes for Bad PR

Earlier this week I took the TC Public Relations team out for "TCPR Healthy Day." The goal was to encourage our staff to think healthy while at work. I treated for lunch (had to be a salad or something non-greasy).

We went for a walk to Millennial Park because walking and salads are both very healthy. The connection is awesome for "TCPR Healthy Day." Anyway, there was a band, if you can call them that, performing at the Pritzker Pavilion. They were simply awful. Everyone on my staff agreed, even though some have more progressive tastes in music than I do.

Here's my point: many people from around the world come to Chicago to see a first class city and everyone within earshot of that "band" heard crap, to put it simply. The quality of the music was laughable in a painful way and gave a terrible impression to any listener (despite the free concert it was clear that most people wanted to stay away).

When it comes to public relations, keep in mind that what you say is heard beyond the scope you might have intended for it. So if you are making bad noise, there may be people who are listening that don't want to listen and will remember your sour notes.

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